If your organization is making an attempt to achieve an viewers of enterprise IT determination makers, there’s merely no higher place to promote than TechCentral – and the analysis exhibits it.
The very fact is, greater than half of our a whole lot of 1000’s of standard readers are immediately accountable for or concerned of their corporations’ expertise shopping for choices.
That’s one in all a number of key findings within the publication’s 2022 reader survey, which exhibits, too, that 9 in 10 of readers (89.1%, to be exact) advise household and associates about expertise shopping for choices. And greater than a 3rd (36.1%) of our readers work in organisations that make use of greater than a thousand folks.
Whereas different publications, together with consumer-focused web sites, make claims to achieve this beneficial viewers, the actual fact is that they don’t have the identical beneficial, high-quality and business-focused readership as TechCentral. The message right here is evident: if you wish to attain enterprise leaders and IT determination makers in South Africa with out diluting your message in a mass-market viewers, TechCentral needs to be your first port of name.
Different key findings from our reader survey embody:
- Greater than 87% of our readers work for corporations headquartered in South Africa
- Exterior of ICT, most work in monetary providers, adopted by retail and the general public sector
- Greater than 77% have a tertiary qualification (with 27.1% boasting a postgraduate diploma)
All of this makes TechCentral the strongest B2B expertise platform in South Africa. We’re learn by the choice makers in enterprises that make the large calls about why and the place to spend money on ICT.
“Our viewers is about high quality over amount. If you wish to attain a enterprise viewers made up of influential determination makers, TechCentral is the place your model must be seen,” says TechCentral gross sales director Michelle Losco.
In case you’d like to achieve this beneficial viewers, please contact Natalie Kock, who can help you with our price card and give you particulars of the myriad methods your organization can companion with TechCentral for the perfect advertising and marketing publicity and enterprise progress. We stay up for partaking with you.
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